Blogs

Top BLOGS

Do More with the Same Budget:

As media inflation rises and consumer journeys scatter, efficiency comes from activating high-intent channels beyond the walled gardens.

What is BFCM

Every year, there’s a moment when the digital marketplace transforms into a buzzing, blinking bazaar: a global rush of carts, clicks, and conversions.

The Rise of Zero-Click

Think about the last time you walked into a mall. Your choices weren’t made at the billing counter, they were shaped at the entrance.

How VEVE’s Core Agency Partnerships with Leading OEMs

What was once a shift is now the standard, with Android brands like Samsung, OPPO, vivo, and Xiaomi accounting for close to 75% of global smartphone sales.

Latest BLOGS

  • Publisher

A Publishers’ Guide –

Imagine a TikTok dance that goes viral overnight, only to be forgotten by dinnertime the next day.
  • Corporate

VEVE’s Year in Focus:

A Year of Record-Breaking Success for VEVE
  • Advertiser

How to Shorten the Customer Journey

Imagine trying to plant a seed in the middle of a storm. The rain, wind, and debris make it nearly impossible for the seed to take hold, let alone grow.
  • Publisher

How to Not Get Caught in The Vicious Loop

What’s the scarcest commodity on the planet? Honestly, we don’t know, but human attention is certainly up there.
  • Advertiser

Add Incremental Reach and Sales

Hold on to your (shopping) carts!
  • Advertiser

Marketing Insights for E-commerce Brands

The world of e-commerce revolves heavily around the seasonality of consumer behavior.
  • Advertiser

The Hidden Challenges of OEM Advertising—

In today’s competitive digital landscape, marketers are continually seeking innovative ways to engage their target audiences and maximize ROI.
  • Publisher

The Power of Choice:

For long, banner ads have been a staple in digital advertising, serving as the go-to format for reaching online audiences.
  • Advertiser

How to Safeguard Your Brand’s Reputation

As misinformation and fake news spread rapidly across the internet, ensuring that your brand is represented in a trustworthy environment is essential.

Do More with the Same Budget:

As media inflation rises and consumer journeys scatter, efficiency comes from activating high-intent channels beyond the walled gardens.

What is BFCM

Every year, there’s a moment when the digital marketplace transforms into a buzzing, blinking bazaar: a global rush of carts, clicks, and conversions.

The Rise of Zero-Click

Think about the last time you walked into a mall. Your choices weren’t made at the billing counter, they were shaped at the entrance.

How VEVE’s Core Agency Partnerships with Leading OEMs

What was once a shift is now the standard, with Android brands like Samsung, OPPO, vivo, and Xiaomi accounting for close to 75% of global smartphone sales.

Back to School 2025:

Think of it as retail’s reset button. New routines. New devices. New lists.

The Gold Rush for Incrementality –

The hunt for incrementality is on, and it’s starting to look a lot like the Gold Rush – except, instead of pickaxes and panhandles, marketers are armed with data, metrics, and an ever-growing need to meet their KPIs. 

Rewriting Affiliate Marketing:

Affiliate marketing has come a long way from its humble beginnings. What was once a basic digital sales tactic has now evolved into a powerhouse, driving billions in revenue each year.

How to Shorten the Customer Journey

Imagine trying to plant a seed in the middle of a storm. The rain, wind, and debris make it nearly impossible for the seed to take hold, let alone grow.

Add Incremental Reach and Sales

Hold on to your (shopping) carts!

Your Layout, Your Rules:

For digital publishers – whether you’re a browser, smartphone OEM, app developer, or utility platform – monetising your real estate with brand ad campaigns is likely part of your roadmap.

How to Scale Global Brand Demand

Monetisation is a team sport, and to succeed, you need the right players on your side, working together.

A Publishers’ Guide –

Imagine a TikTok dance that goes viral overnight, only to be forgotten by dinnertime the next day.

How to Not Get Caught in The Vicious Loop

What’s the scarcest commodity on the planet? Honestly, we don’t know, but human attention is certainly up there.

The Power of Choice:

For long, banner ads have been a staple in digital advertising, serving as the go-to format for reaching online audiences.

The Balancing Act for Publishers:

n the high-stakes game of digital advertising, publishers find themselves on a constantly shifting seesaw, trying to balance effective monetisation with the quest for a seamless user experience.

The AI revolution in your pocket

The convergence of artificial intelligence (AI) and smartphones will be remembered as one of the most transformative advancements of this era.

VEVE: Key Partner for Leading OEMs

OEM advertising has become an increasingly essential tool for marketers to reach incremental audiences beyond the walled gardens of search and social media.

Introducing the VEVE Publisher App

At VEVE, we constantly endeavor to add value to our publisher’s monetization journey. In that pursuit, we are happy to announce the launch of the VEVE Publisher app.

VEVE’s Year in Focus:

A Year of Record-Breaking Success for VEVE

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